aaltomarja

Looking Beyond the Headlines

25 years since 9/11 Airline airline economics airline industry airline operations costs airline profitability airline profitablity airline revenue airline route cancellations airline route planning Airport August aviation aviation community aviation fuel cost a world changed forever Back to Work beginning Booking English flight cancellation flight costs Flights Flight tickets Focus in Work fuel hedging future of aviation holiday jet fuel prices Journey language load factor loss and resilience Middle East crisis Never Forget OTA personal memories regional air connectivity regional airports remembrance rising airfares September 11 Travel Agency Traveling work

aaltomarja

  • The Price of Global Instability: Aviation Is Paying Its Share

    As an aviation professional, I can analyze costs, understand network decisions and discuss the commercial realities behind airline operations. But as an ordinary person watching the news, I increasingly find myself asking a much simpler question. What on earth would it take to bring all this madness to an end? How do we return to…

  • 9/11 – Never Forget

    On September 11, 2001, I was at home with my three-month-old baby, watching the events unfold on CNN.

  • A full aircraft does not always mean a profitable flight

    August is almost over, but there is still time to raise another work-related topic that has received plenty of media attention in recent weeks. In late summer, I tend to glance through airlines’ half-year reports and the analyses written about them. This year, almost all of them repeat the same message: there are plenty of…

  • The Cheapest Flight Is Not Always the Cheapest Journey – Tips for Booking Flights

    Booking a flight should be simple. Enter your departure point, destination and travel dates into a search engine, choose the cheapest option and pay. The cheapest flight is not always the cheapest journey. Nor is the fastest connection necessarily the best choice in every situation.

  • Back to Work – and straight into a busy August

    Two weeks of summer holiday pass surprisingly quickly. Long enough to step away from the daily flow of emails, meetings and unfinished documents, but not quite long enough to forget what is waiting when the laptop opens again. This year, returning to work feels less like a gentle landing and more like joining the traffic…

  • A new space for writing about aviation and connectivity

    It feels like the right time to open an English-language side as well.

The English side of this website is still taking shape.

Rather than mirroring the Finnish content, it will gradually grow into a collection of insights and reflections on my professional work, aviation and the future of regional connectivity.

Like aviation itself, some journeys take time, but they’re worth the wait.

About Me